Creative Marketing Director
Category: Art / Creative
Marketing Art Director
Advertising/Marketing business. Services include all aspects of the healthcare audience - OTC, DTC, Medical Education as well as consumer products and services - and encompasses all media: video, print, mail, packaging, poster, web site design, rep incentive programs, POP, new product launch etc. Strong marketing orientation has helped in the proper launching and positioning of products, creating meaningful as well as profitable selling messages.
Current clients include: -Lyons, Lavey, Nickels, Swift; -KPR, FCB,Ogilvy Healthcare
-Regan, Campbell, Ward; -Foti, Lazo
-Sudler and Hennessey; -The Watson Group (Consumer Agency)
-The Doctor’s Center -Nur Ener International
-First Trust Realty -Tranquility Day Spa
Products: Zoloft (AntiDepressant), Celebrex (Arthritis), Taxol (Lung Cancer), Launched Baycol (anticholesterol), Cipro (Quinelone), Zyrtec (Allergy), Pravachol (antihypertensive), Synthroid (Thyroid), Aricept (Alzheimer’sDisease), Avelox (Quinilone), Lunelle (Birth control), Cancidas (Antifungal), Zyrtec (Allergy Product), Oral-B ( Consumer Dental Line), Aceon (Antihypertensive), Evastim (Vegas nerve stimulator device), Tri-Cyclin (Birth control), MerckMedicus & Merck Source Web , American Express TRS, American Movie Classics, Berlitz, DeBeers Diamonds,
Senior Art Director
Launched Schering's new antiestrogen Fareston. Developed extensive direct to consumer programs including direct mail, internet web site, video documentary and advertising, as well as professionalprograms to both oncologocal and surgical audiences. Other products worked on at this agency were: Risperdal (Antipsychotic), Duragesic (Analgesic patch), Splenda (Sugar substitute) and various vaccines.
VP, Creative Director
Helped this company grow from a 3 person s
Relevant Education / Credentials
Years Experience: 15